INFLUENCE OF STEREOTYPE BODY IMAGE ADVERTISEMENTS AMONG WOMEN

Abstract

The topic about "A study on the influence of stereotype body image ads among women". The Main purpose of the study is to analyses the influence of Stereotype body image ads in Business Marketing This research also analyses ads that affect the real life in women. And it also compares the relationship between women in stereotyped body image ads and the real life women. The research also analyses the importance of Stereotype body image ads sexually represent women.The study has employed quantitative method. The research has made use of survey method. The survey was collected 100 samples including the age of 18 to 25 men and women. Form the data collect it is found that the respondent of the survey is agreed that there is a phenomenal attitude change of stereotype body image ads in women. And women are spending most of their time to watch the ads like stereo type body image So it is clear that the study of Stereotype body image ads can be effective level to change the attitude of women's life styles and it also increasing the business marketing in the world.