SRUTHI S. GREEN CONSUMERISM AND MARKET SEGMENTATION: IDENTIFYING AND TARGETING THE ECO-CONSCIOUS MARKET NICHE. Redshine Archive, [S. l.], v. 10, n. 3, 2024. DOI: 10.25215/9358095873.23. Disponível em: https://chapters.redshine.in/index.php/redshine/article/view/718. Acesso em: 17 sep. 2025.