HARITHA BAHULEYAN. INFLUENCER MARKETING VS. TRADITIONAL MARKETING: NAVIGATING THE DYNAMIC LANDSCAPE OF CONSUMER ENGAGEMENT. Redshine Archive, [S. l.], v. 1, n. 1, 2024. DOI: 10.25215/9392917740.26. Disponível em: https://chapters.redshine.in/index.php/redshine/article/view/751. Acesso em: 29 jun. 2025.