1.
Dr. Rakesh Kumar B, Anvitha, Anuja Joseph. EXPLORING THE INFLUENCE OF SOCIAL MEDIA MARKETING ON CONSUMER BEHAVIOUR: A COMPREHENSIVE ANALYSIS. Redshi Arch [Internet]. 2024 Jul. 15 [cited 2025 Jun. 29];9(1). Available from: https://chapters.redshine.in/index.php/redshine/article/view/1819